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Switcher is opening its third store in Switzerland in July/August, deliberately choosing not to locate in Lausanne or Geneva. Instead, the choice fell on Bulle in the canton of Fribourg, which is...
Switcher is opening its third store in Switzerland in July/August, deliberately choosing not to locate in Lausanne or Geneva. Instead, the choice fell on Bulle in the canton of Fribourg, which is...
The Blick article published on January 18, 2026 once again highlighted how often the term "margin" is confused with "net profit." Our managing director Marc Joss addresses this discussion and clarifies: For Swiss companies...
The Blick article published on January 18, 2026 once again highlighted how often the term "margin" is confused with "net profit." Our managing director Marc Joss addresses this discussion and clarifies: For Swiss companies...
Seen Center Winterthur and new store in Rheinfelden AG December 1, 2025, is the big day: Switcher has opened its first store. Located in the Seen Center Winterthur, you will find...
Seen Center Winterthur and new store in Rheinfelden AG December 1, 2025, is the big day: Switcher has opened its first store. Located in the Seen Center Winterthur, you will find...
RTS - December 2, 2025 / Valentin Jordil Nine years after its bankruptcy, Switcher is back. The brand, founded in 1981 by Robin Cornelius, is relaunching a network of stores with the opening of a...
RTS - December 2, 2025 / Valentin Jordil Nine years after its bankruptcy, Switcher is back. The brand, founded in 1981 by Robin Cornelius, is relaunching a network of stores with the opening of a...
𝗦𝘄𝗶𝘁𝗰𝗵𝗲𝗿 𝗶𝘀 𝗯𝗮𝗰𝗸 - 𝗷𝗲𝘁𝘇𝘁 𝗮𝘂𝗰𝗵 𝗯𝗮𝗹𝗱 𝘄𝗶𝗲𝗱𝗲𝗿 𝘀𝘁𝗮𝘁𝗶𝗼𝗻ä𝗿 On December 1, 2025, we will open our first small bijou in the Shopping Seen Winterthur.In Winterthur we present...
𝗦𝘄𝗶𝘁𝗰𝗵𝗲𝗿 𝗶𝘀 𝗯𝗮𝗰𝗸 - 𝗷𝗲𝘁𝘇𝘁 𝗮𝘂𝗰𝗵 𝗯𝗮𝗹𝗱 𝘄𝗶𝗲𝗱𝗲𝗿 𝘀𝘁𝗮𝘁𝗶𝗼𝗻ä𝗿 On December 1, 2025, we will open our first small bijou in the Shopping Seen Winterthur.In Winterthur we present...
Blick, 15.10.2025 / Milena Kälin - Images Philippe Rossier "We want to open ten stores of our own" Five years ago, Marc Joss brought the Swiss clothing brand Switcher back to life. Although...
Blick, 15.10.2025 / Milena Kälin - Images Philippe Rossier "We want to open ten stores of our own" Five years ago, Marc Joss brought the Swiss clothing brand Switcher back to life. Although...
Article in Tages Anzeiger Winterthur - vom 14.10.2025 / Patrick GutThe clothing brand with the yellow whale is experiencing a revival. The store in Winterthur opens on December 1. In Zurich, the...
Article in Tages Anzeiger Winterthur - vom 14.10.2025 / Patrick GutThe clothing brand with the yellow whale is experiencing a revival. The store in Winterthur opens on December 1. In Zurich, the...
Five years ago, the man from Aargau resurrected the well-known clothing brand, which went bankrupt in 2016. At the company headquarters in Frick, Managing Director Marc Joss talks about sales figures, a big mistake at the...
Five years ago, the man from Aargau resurrected the well-known clothing brand, which went bankrupt in 2016. At the company headquarters in Frick, Managing Director Marc Joss talks about sales figures, a big mistake at the...
A T-shirt that made history - and continues to do so. 1983 - the year in which "Bob" saw the light of day - a simple T-shirt, tubular knit, 170 g/m² thick, without side seams, but...
A T-shirt that made history - and continues to do so. 1983 - the year in which "Bob" saw the light of day - a simple T-shirt, tubular knit, 170 g/m² thick, without side seams, but...