100% sustainable materials
Switcher presents bluu - Small strip big effect
With the contemporary product of bluu we give everyone the opportunity to wash more environmentally friendly and at the same time easier and more practical. Sustainability and convenience should not mean a compromise!
bluu's sustainable laundry strips are 20x lighter than conventional detergent, resulting in 95% less CO2 emissions during transport. bluu is an environmentally friendly detergent and is free of microplastics, preservatives or bleach and is 100% biodegradable. Our packaging is 100% recyclable. Makes a 100% clean conscience.
With bluu's ultra-concentrated wash strips, you have nothing but advantages: More space at home, no lugging, no sticky containers or annoying powder on the floor.
Dosing is super easy: 1 strip for 1 wash load. bluu is your universal everyday hero for white, dark or colored laundry from 15 - 95 °C, either in the machine or by hand.
This is how it works:
1. laundry in the drum.
With bluu you wash all textiles, whether white, black or colored. Even wool, silk or cashmere is clean with bluu.
2. bluu wash strip on top.
The bluu wash strip you simply put on the laundry, as soon as water is added, it dissolves within a few seconds.
3. start the washing process.
And now just press "Start". With bluu, your laundry smells fresh and fine for a long time.
- One-for-all: universal detergent for all temperatures (15 - 95 °C) and suitable for white, colored and dark textiles
- 1 wash strip - 1 normal wash
- 0 % Plastic and microplastic
- Free from parabens, phosphates, optical brighteners, bleaching agents, dyes, preservatives.
- Also suitable for wool, silk and cashmere
- 100% biodegradable
- Without animal ingredients
- Suitable for hand washing
- Fine, persistent fragrance "Alpine freshness
- Inhaltsstoffe: ionische Tenside ≥30 %, anionische Tenside 15 - <30 %, Duftstoffe



Size chart

Switcher presents bluu - Small strip big effect
With the contemporary product of bluu we give everyone the opportunity to wash more environmentally friendly and at the same time easier and more practical. Sustainability and convenience should not mean a compromise!
bluu's sustainable laundry strips are 20x lighter than conventional detergent, resulting in 95% less CO2 emissions during transport. bluu is an environmentally friendly detergent and is free of microplastics, preservatives or bleach and is 100% biodegradable. Our packaging is 100% recyclable. Makes a 100% clean conscience.
With bluu's ultra-concentrated wash strips, you have nothing but advantages: More space at home, no lugging, no sticky containers or annoying powder on the floor.
Dosing is super easy: 1 strip for 1 wash load. bluu is your universal everyday hero for white, dark or colored laundry from 15 - 95 °C, either in the machine or by hand.
This is how it works:
1. laundry in the drum.
With bluu you wash all textiles, whether white, black or colored. Even wool, silk or cashmere is clean with bluu.
2. bluu wash strip on top.
The bluu wash strip you simply put on the laundry, as soon as water is added, it dissolves within a few seconds.
3. start the washing process.
And now just press "Start". With bluu, your laundry smells fresh and fine for a long time.
- One-for-all: universal detergent for all temperatures (15 - 95 °C) and suitable for white, colored and dark textiles
- 1 wash strip - 1 normal wash
- 0 % Plastic and microplastic
- Free from parabens, phosphates, optical brighteners, bleaching agents, dyes, preservatives.
- Also suitable for wool, silk and cashmere
- 100% biodegradable
- Without animal ingredients
- Suitable for hand washing
- Fine, persistent fragrance "Alpine freshness
- Inhaltsstoffe: ionische Tenside ≥30 %, anionische Tenside 15 - <30 %, Duftstoffe

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Longevity is true sustainability
The fashion industry is producing twice as much as it did 20 years ago - and clothes are being worn for shorter and shorter periods of time. Since 1981, Switcher has deliberately gone the other way: we focus on long-lasting, timeless textiles instead of disposable fashion.
Our products are made from recycled or organic materials - with the aim of creating garments that last 10, 20 or more years. Because real sustainability starts with durability.
As a founding member of Fabric Loop, we actively promote a circular textile economy: with a focus on repair, reuse and recycling.
Sustainability is not a trend, but a decision for quality, responsibility and a more conscious use of resources.
At Switcher, we believe in fashion that lasts longer - and connects people who want more than just the next purchase.
Marc Joss
Managing Director SWITCHER
